I was going to write a how-to book about asking for help on social networks. I noticed more and more people are putting themselves out there and showing vulnerability to the world and there seems to be an etiquette to it.
So I started that book, but the more I wrote, the more I realized that how we ask for help is fundamental to the very fabric of our society.
More importantly, I realized that asking for help is just one half of a very important whole. The other half is the giving of help, which has its own set of rules, expectations, and quirks.
In the process, I started paying attention to the actual help people are giving and getting out there in the world. Not the mechanics, but the content. The what, not the how, which is way more interesting.
I've been kept up nights thinking about the give and take that makes us human, and the stories of giving and taking I've come across along the way.
In the end I've written a sort of how-to book, but one that draws on the stories of help requested and given from well known figures in politics, business, culture, and beyond.